The small increase in monthly numbers the carrier attributes to its resumption of services to Fuzhou and Hangzhou on mainland China and Dubai in the UAE.
Senior management have likened the initiative to that of low-cost carrier AirAsia, which has branched out into businesses including food delivery, online groceries and health and insurance segments.
Chinese city offers free plane tickets to elderly to boost economy; Cathay Pacific to increase flight schedule in October.
It is up to the travel industry to understand their different needs and similarities to tailor the experience and install confidence back into travel.
Those aged 65 or above can take advantage of the policy by booking tickets a week in advance, and their accompanying family members will also receive a 10% additional discount on their tickets.
Cathay is already resuming flights, particularly long-haul, to Amsterdam, Vancouver and Frankfurt among other places.
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